Why the Target Audience for 7-Eleven's New Slurpee Lite Already Hates It
What?s day-glo orange but being marketed as a health food? It?s 7-Eleven?s new reduced-calorie Slurpee Lite, which the convenience-store franchise will introduce next week with a free-sample day on May 23. The chain says market research showed young women would consume more Slurpees if they had fewer calories. But it?s not clear which young women ...
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Lots of TV May Harm Kids' Diet
Title: Lots of TV May Harm Kids' Diet Category: Health News Created: 5/7/2012 6:06:00 PM Last Editorial Review: 5/8/2012 12:00:00 AM
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Magic beans? Coffee drinkers more likely to live longer, study shows
The study of 400,000 people is the largest ever done on the issue
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Dieters Rejoice: Low-Calorie, Sugar-Free Slurpees Hit the Market Soon
Slurpees are going on a diet. 7-Eleven is embracing health-conscious consumers who are trying to slash their sugar intake by offering low-calorie slushy versions nationwide. Next week, “Slurpee Lites” will be offered at most 7-Elevens with diet-friendly flavors like sugar-free mango and sugar-free cherry limeade. Slurpee Lites will have 50% fewer calories than traditional Slurpees, [...]
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Ten Ways to Swim Faster, Build Strength, and Improve Technique
As summer and the London Olympics rapidly approach, interest in swimming is sure to rise amongst both the casual and serious fan.
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